Our Top Tips

Helpful tips and guidance on writing, marketing and communicating in the financial planning world.

The power of words

We’ve all heard about how body language can have a major impact on the words we actually speak out loud. How many times have you heard someone say one thing but their body conveys a distinctly different message? Well, the same goes for writing. The way we write, our choice of words and how they are phrased can deliver an entirely different message to our readers than we’d originally intended.

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3 reasons why content is the most important element of your website

content marketing(aka the world has finally caught up with me!)

A wise mentor once lamented to me, "You are ahead of your time, Julianne. Perhaps just slow down and let the world catch up”.

It finally has. 

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Writing blog posts - does size really matter?

I've been doing some research on the "ideal" length of articles for online content – blogs and e-news - and realised there are so many views. What’s best? Long or short?  Or is length relevant at all?

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5 great sources for new blog topics

blog contentEvery week or month when it’s time to write your next blog post, do you feel like the blinking cursor on the blank screen is teasing you? “C’mon” it blinks, “start writing! I’m ready!” But your fingers remain as still as your imagination? Don’t worry, I write for a living and we all suffer from writer’s block at some stage. You’re definitely not alone. So I thought I’d share some ideas that might help you get the creative juices flowing.

Here are my five tips to make blogging effortless!

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